Tricky Dicky Transfer
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A reader responds to, "A Case Against Cheney".
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Tricky Dicky Transfer
You can tell Richard Cohen is educated in hasbara techniques.
One is called "transfer", this is where you take prestige and authority from one concept and apply it to another.
In this case, Cohen knows that if he comes out guns blazing in opposition, he'll damage his credibility. Instead, he takes the idea of impeachment and transfers it to "unforgivable".
Another very telling sign, is how he saves the "transfer" for the very end of his propaganda, so it's the last thought the reader is left with, knowing that that is the one that counts, along with the beginning.
Again, in the beginning, Cohen sets us up, another tactic found in the hasbara handbook, where capturing the readers attention is most important. He does this by trying to minimize the alledged crimes of Cheney by comparing them to simple "lies". He reveals why he suggests this in the first paragraph by, "transferring" his argument to Clinton rhetoric in the second.
Cohen is pretty good, looks like we have more then one tricky dicky in the neocon house of Cheney.
In a similar fashion, two can play this game, because we have now transferred Richard's propaganda, to the tactics used by militant zionist propagandists.
The only difference, unlike Richard Cohen, I am being honest about the technique I'm using and telling you the truth.
Related
The Hasbara Playbook
The Hasbara Playbook